Today’s era is a modern era and in today’s time people have started using E Commerce more, but do you know what is E Commerce? If not, then with the help of this article you will know what is E Commerce and how it works, what are its features(future of ecommerce in india), uses, advantages and disadvantages.
Hello friends, today in this article we will know what is E Commerce, its types, features, functions, and advantages. This article is written in very simple words, you can read it easily.
What is E Commerce?
E Commerce (Electronic Commerce) is an electronic network, it is mainly for buying and selling goods and services, or transmitting money or data over the Internet. These business transactions are either business-to-business (B2B), business-to-consumer (B2C), consumer-to-consumer (C2C) or consumer-to-business (C2B).
The terms e-commerce and e-business are often used interchangeably. The term e-tail is also sometimes used to refer to the transaction processes that make retail purchases online.(future of ecommerce in india)
Over the past two decades, the widespread use of e-commerce platforms such as Amazon and Flipkart has contributed to substantial growth in online retail. According to the US Census Bureau, e-commerce accounted for 5% of total retail sales in 2011. By 2020, with the onset of the COVID-19 pandemic, it had grown to over 16% of retail sales.
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History of E Commerce
E-commerce began in the 1960s, when businesses began using EDI to share business documents with other companies. In 1979, the American National Standards Institute developed ASC X12 as a universal standard for businesses to share documents via electronic networks.
After the number of individual users sharing electronic documents with each other increased in the 1980s, the rise of eBay and Amazon in the 1990s revolutionized the e-commerce industry. Consumers can now purchase many items online only from e-commerce sellers – also called e-tailers – and brick-and-mortar stores with e-commerce capabilities. Now, nearly all retail companies are integrating online business practices into their business models.
The COVID-19 pandemic of 2020 caused a significant increase in e-commerce. With shoppers confined to their homes for extended periods of time, e-commerce grew to a record high of 16.4% in the second quarter of 2020, according to the U.S. Census Bureau.
Types of E Commerce
E-commerce is primarily driven by seven models of e-commerce.
Business to Business (B2B)
Business to Consumer (B2C)
Consumer to Consumer (C2C)
Consumer to Business (C2B)
Government to Business (G2B)
Business to Government (B2G)
Consumer to Government (C2G)
1. Business to Business (B2B)
Business to Business (B2B) is one of the most common types of e-commerce. It occurs when a transaction of goods or services occurs between two businesses. B2B e-commerce is simply defined as e-commerce between companies. It is a type of e-commerce that deals with relationships between and among businesses. Example- Amazon, Alibaba Business.(future of ecommerce in india)
2. Business to Consumer (B2C)
Business to Consumer (B2C) Here the company will sell its goods and/or services directly to the consumer. Consumers can browse their website and look at products, pictures, read reviews. Then they place their order and the company ships the goods directly to them. Amazon, Flipkart, payment and use of Netflix at home are popular examples.
3. Consumer to Consumer (C2C)
Consumer to Consumer (C2C) is commerce between private individuals or consumers only. Consumer to consumer, where consumers are in direct contact with each other. No company is involved. It helps people to sell their personal goods and assets directly to an interested party.
4. Consumer to Business (C2B)
The Consumer to Business (C2B) model is not as traditional. Here the idea is that businesses are buying from single consumers, although more often those consumers are operating their own businesses.
This is the opposite of B2C, it is business to consumer. So the consumer provides a good or some service to the company. Say for example an IT freelancer who demos and sells his software to a company. This would be a C2B transaction.
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5. Government to Business (G2B)
Government to Business (G2B) e-commerce is a business model where all the information and services are provided by the government to business organizations. The government shares the information through a vast network of various government websites.
The business organization uses that information to apply for various permissions and other specifications required to start a new business.
6. Business to Government (B2G)
Business to Government (B2G) e-commerce is commerce between companies and the public sector. It refers to the use of the Internet for public procurement, licensing processes, and other government-related operations.(future of ecommerce in india)
Example: – Business pays taxes, files reports, or sells goods and services to government agencies.
7. Consumer to Government (C2G)
Consumer to Government (C2G) e-commerce model enables consumers to post feedback or request information about public areas directly to government administration or authorities.
For example, when you pay electricity bill, pay health insurance, pay taxes, etc. through government website.
Uses of E Commerce
Due to e-commerce on the Internet, markets around the world are moving towards ‘Global Village’. The biggest benefit of e-commerce has arrived.
E-commerce has eliminated the transition between big and small platforms and announcements, this also gives small businessmen an opportunity to compete with big businessmen. In e-commerce, the marketing cost is less as compared to the employment based business and as the business area is worldwide, the overall cost of business is less, due to which goods and services are available to the consumer at a lesser cost.

Features of E Commerce (future of ecommerce in india)
In e-commerce, small or big traders can now do their own business at the international level.
To connect with e-commerce, traders of every category must have some knowledge of internet and computer.
We can only see and understand the services or products sold through e-commerce, but cannot touch them until they come in our hands.
Through this, services or products can be sold and purchased from one country to another.
On purchasing any service or product through this, it is very important for us to have net banking or credit card, primary card to make payment.
Advantages of E Commerce
With the help of e-commerce, we can sell our product or service not only in a specific area but in every area.
In e-commerce, customers are not from any particular area but people from every area are customers, to whom we can easily sell our goods.
In e-commerce, we can buy any item anytime in 24 hours and 7 days.
In e-commerce, before buying a product, we can see the reviews and comments of other people who have bought that product, so that we can know about the quality of the product.
In e-commerce, we can easily buy the goods of our need sitting at home, we do not need to go anywhere.
Disadvantages of E Commerce
While buying anything with the help of e-commerce, we have to take great care of our security and cyber security because illegal activities like online fraud, hacking keep happening often.
To buy anything with the help of e-commerce, it is necessary to have knowledge of mobile and internet.
When we buy any item with the help of e-commerce, it takes 1 to 2 days to reach us and if the delivery location is village, it can take a week.
New e-commerce websites cannot be trusted easily because this can also be a kind of fraud.
To buy anything from e-commerce website, we need high speed internet, if we do not have internet then we can buy anything from e-commerce website.
Conclusion
Friends, we hope that from this article you have come to know what is E Commerce, its types, features, functions, and advantages. If you have any question related to this article, then you can ask by commenting below. Share it with your friends.
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FAQs (Frequently Asked Questions)
Ans – E-commerce (Electronic Commerce) is an electronic network, it is mainly for buying and selling goods and services, or transmitting money or data over the Internet.
Ans – E-commerce is mainly operated by seven Models of E-commerce. (B2B), (B2C), (C2C), (C2B), (G2B),(B2G), (C2G)).
Ans – With the help of e-commerce, we can sell our product or service not only in a specific area but in every area.
Ans – India’s first wave of e-commerce began in the country with the introduction of the Internet in 1995.